Work / Victoria's Secret
Victoria's Secret: Incredible Bra meet-and-greet, Nashville
Influencer marketing, events.
Victoria's Secret12.6M+impressions
- Client
- Victoria's Secret
- Campaign
- Incredible Bra meet-and-greet, Nashville
- Services
- Influencer marketing, events
- Year
- 2019
The brief
Promote the new Incredible Bra. Victoria's Secret invited lifestyle creator Erika Costell to Nashville to host a meet-and-greet alongside Victoria's Secret Angels.
What we did
Erika publicized the Incredible Bra through custom content on her Instagram and YouTube, driving awareness and sales.
Results
12.6M+Impressions
11.4MInstagram story impressions
153.9k+Engagements
223.7k+YouTube views